The Blog

Paint and Sip ideas, how-tos, and studio tips

Field notes from 8+ years of hosting paint and sip events — written to help you fill more seats, teach with confidence, and keep your design menu fresh. New posts every Monday.

Ideas & Inspiration5 min read

Painting Ideas for Couples Paint and Sip Nights

Couples paint and sip nights are some of the easiest events to fill — if you pick the right painting. Here are the ones I run every Valentine's and date-night calendar.

Read post
Studio Business7 min read

Private Paint and Sip Parties: A Studio Owner's Guide

Private parties are the highest-margin booking in a paint and sip studio. Here's how to package them, price them, and run them so guests rebook for next year.

Read post
Hosting6 min read

How to Lead a Paint and Sip Class with Confidence

You don't need to be an artist. You need to be a host. Here are the small habits that turn a nervous first-time instructor into the person guests want to book again.

Read post
Ideas & Inspiration6 min read

Paint and Sip Themes for Every Season (A Studio Owner's Calendar)

Seasonal themes do the marketing for you. Here's a 12-month calendar of paint and sip themes I run every year — the ones that consistently sell out, in the order I'd plan them.

Read post
Studio Business7 min read

Best Venues for Paint and Sip Events (and How to Pitch Them)

The right venue can fill your seats for you. The wrong one will quietly cost you money for months. Here's how to find the right one, and the pitch I've used 100+ times to lock them in.

Read post
Marketing8 min read

Marketing Your Paint and Sip Studio on Instagram: A Practical Guide

Instagram is still the cheapest, fastest channel for selling paint and sip seats — if you treat it like a sales tool, not a scrapbook. Here's the cadence I use.

Read post
Studio Business7 min read

How to Price Paint and Sip Events (Without Undercharging)

Most studios undercharge for their first year. Here's a clean framework for pricing public events, private parties, and corporate bookings — and when to raise your prices.

Read post
Supplies9 min read

The Complete Paint and Sip Supplies List (15 Essentials From a Studio Owner)

After 8+ years and 1000+ hours of paint and sip events, here are the 15 supplies I actually pack into every kit — what to buy, why it matters, and the cheap mistakes to skip.

Read post
How To9 min read

How to Host a Paint and Sip Event: A Step-by-Step Guide

Everything I wish someone had told me before my first paint and sip event — picking the painting, pricing seats, sourcing supplies, and the timing that keeps the room buzzing.

Read post
Ideas & Inspiration7 min read

15 Easy Paint and Sip Ideas for Beginners (That Actually Wow a Crowd)

The best paint and sip ideas aren't the most complicated — they're the ones beginners can finish proudly in a two-hour session. Here are 15 that consistently sell out.

Read post